СüSƬ

FirstrustÌýengaged СüSƬ to rebrand and renovate their VIP Touchdown Club atÌýthe Philadelphia Eagles stadium,ÌýLincoln Financial Field.ÌýAÌýcompressed timeline, between season close and opening game,Ìýadded a challenge our team was ready to tackle.ÌýThe vibe is akin to a modern speakeasy – aÌýFirstrustÌýbank branch from the outside, with the surprise of a dramatic and elite club inside.ÌýThe cozy atmosphere conceals the functionality which is highly flexible and reconfigurableÌý– versatile for both game days, formal events, and corporate meetings.Ìý°Õ³ó±ðÌýFirstrustÌýBank and Eagles logos and imageryÌýare incorporatedÌý²õ³Ü²ú³Ù±ôy throughout, giving both brand presence without competition.ÌýStrikingÌýmaterialsÌý–Ìýchrome, leather, andÌýneon –Ìýbring a dramatic, high-end feel, while layered artwork and installations rich in nostalgia honor the historyÌýand the futureÌýof the team.ÌýÌý

Logo and Concepts